How are we giving back to the community we care the most about?
In late March of 2020, Rachael L. Lubin responded to the escalating job losses and financial fears on her social media feeds due to COVID-19 by donating her Monday paycheck to those in dire need. Her initial call to action, inspired by the song "Today 4 U" from Rent, was a rallying cry for urgent, one-time financial gifts.
As the crisis unfolded, Rachael observed a worrying trend among nannies using their paid leave, only to face job losses as the pandemic continued. Recognizing the profound impact on the nanny community, she shifted her peer-to-peer giving initiative to focus entirely on them. Her March 30th post galvanized many nannies, who joined her in donating part of their weekly income to their unemployed peers.
It was during this groundswell of support that Austin Macfarlane, founder and CEO of our company, took notice of Rachael's altruistic efforts. Austin quickly reached out to Rachael, and within just 48 hours, they had rallied a formidable team of influential women from the nanny industry, along with a cadre of pro bono professional advisors, attorneys, and a branding specialist.
The birth of The Nanny Relief Fund was a collective triumph, fueled by the passion and dedication of a group of 'doers' including Austin Macfarlane, our company's founder and CEO. Austin, alongside a dynamic team of influential women from the nanny industry and a group of pro bono professional advisors, attorneys, and a branding specialist, played a vital role in shaping this compassionate idea into a sustainable non-profit. This organization is a testament to the power of collaboration, with a mission to support the nanny community through this crisis and any future challenges. The collective efforts of all involved have been instrumental in creating this beacon of hope and assistance for nannies in times of need.
Please consider donating to the fund today. Your donations will go straight into the hands of nannies who need it most.